Mobile World Congress 2015 Press Day

Although today was the official opening day of Mobile World Congress in Barcelona, yesterday was the press day and an important day for announcements about the release of new 4G handsets and wearables.

Samsung Galaxy S6

Here are just a few of the products that were unveiled in Barcelona yesterday:

Samsung launched the Galaxy S6 as expected, as well as the Galaxy S6 Edge which has a display that extends to wrap around both sides. They are both built to an upscale metal design with Gorilla Glass 4 and will be available in 32GB, 64GB, and 128GB versions from April 20th. The rear 16mp camera has optical image stabilisation and the 5mp front facing camera has real-time multishot HDR for taking selfies in low light.  Both phones have integrated Samsung Pay – a direct competitor to Apple Pay.

LG presented a number of handsets including two budget phones. The larger LG Leon and the smaller LG Joy will both be available in 4G and 3G variants. Higher end devices released by LG were the subtly curved Magna and Spirit which both run Android 5.0 Lollipop and can have either a quad-core 1.2GHz or 1.3GHz processor, and either a 5- or 8-megapixel rear-facing camera. Like the budget handsets, there will be both 3G and 4G versions. The 3G versions of all phones will have a matte plastic back while the 4G versions will have a faux-metallic sheen back plate.

Huawei announced a low budget 3G handset, the Y360, along with a 4G LTE version, the Y635. The brand also released the Huawei Watch – the first Android Wear watch with a sapphire crystal display, a stainless steel body, and a mesh wristband. A couple of fitness trackers – the TalkBand N1 and TalkBand B2, along with a 7 inch tablet, the MediaPad X2 completed Huawei’s announcements.

HTC unveiled the HTC One M9 with a new two-tone design, which will be available this month in grey, gold, pink, and silver. The all metal phone features a Qualcomm Snapdragon 810 and a rear facing camera with a 20-megapixel BSI sensor and sapphire glass. HTC also announced a fitness band known as the HTC Grip, but the biggest news was the launch of HTC Vive – ground-breaking virtual reality goggles that work with Steam. These developments form part of HTC’s drive to reinvent itself as more than just a phone company.

Mobile World Congress

Around 90,000 attendees are expected to visit Mobile World Congress this week, enjoying keynote speeches and sessions, visiting Innovation City, App Planet, an exhibition known as 4YFN (4 years from now), and various pavilions dedicated to emerging mobile technology.

According to Michael O’Hara, Chief Marketing Officer, “Going into its tenth year in Barcelona, Mobile World Congress is set to be even bigger and better than ever. We are continually focused on enhancing the attendee experience, providing greater options for exploring the latest mobile technologies and services, for education and learning, and for meeting and interacting with industry colleagues from around the globe. We’re looking forward to welcoming the mobile world back to Barcelona.”